Refrigerated Freight

Cold freight does not forgive mistakes.

Produce, dairy, cheese, fresh and frozen protein, moved by people who spent thirty years on the shipper side watching it go wrong.

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What actually goes wrong

It is never dramatic. It is a set point nobody checked.

The unit was not pre-cooled. The temperature on the rate confirmation did not match the one on the bill of lading. The driver ran continuous when the commodity needed cycle. Nobody mentions any of it until a receiver pulls a pulp temp at the dock and rejects the load, and the first you hear is from your own customer.

Temperature excursions discovered at the receiver instead of on the road
Rejected loads and the OS and D conversation that follows
Missed appointments that turn into a second delivery day
Produce season capacity vanishing exactly when you need it
Seal integrity and chain of custody nobody documented
Claims you cannot win because the paperwork was vague

How we run a reefer load

The temperature goes in writing, before the truck moves.

Set point in writing

Temperature and run mode go on the rate confirmation, not just the bill of lading. If a driver runs the wrong mode there is no argument later about what was agreed.

Pre-cool and PTI verified

Confirmed before the trailer is loaded rather than reconstructed after a claim.

Continuous visibility

Location and status tracked for the full run, so a problem surfaces while the truck is still moving and something can still be done about it.

Reefer-qualified carriers only

Every carrier clears Forza Shield before it touches your freight. Cold chain is not where you want to discover a carrier is not who it said it was.

One owner per shipment

Not a queue and not a shared inbox. A name, and a phone number that gets answered.

Weekend and after-hours coverage

Produce does not stop on Friday afternoon, so neither does the desk.

What we move

Freight with a clock on it.

Fresh produce

Field heat through final mile, across the Salinas, Yuma, Nogales, Valley, Michigan and Florida deals.

Dairy and cheese

Including contracted lane programs where the same trucks run the same lanes every week.

Fresh and frozen protein

Tight temperature bands and receivers who check.

Bakery, floral and CPG

Temperature-sensitive freight that does not fit a standard reefer profile.

When it goes wrong anyway

You get a phone call before you have to ask for one.

Sometimes a unit fails, a receiver closes early, or weather shuts a lane. What you get from Forza is a person who tells you while there is still time to react, and who stays on it until it is resolved. No runaround, no disappearing act.

Tell us what you are shipping Call 317-397-0057